Media Player Los Gigantes!

It’s not just the sun and sea which take centre-stage when Tenerife promotes itself these days.
Sustainability, our green spaces, renewable energy, the island’s whales, festivals, its landscape and nature are all high on the list.

The point was demonstrated when executives from Thomas Cook and Neckermann (Germany), together with nearly 100 journalists, were invited on a hospitality trip to Tenerife.

The programme included a reception at the Hotel Iberostar Anthelia at Costa Adeje where the Tenerife Cabildo president Ricardo Melchior stressed the importance of sustainability.

There was much praise from the delegates for Tenerife’s hotels, leisure, maritime activities, green spaces, infrastructure and the ‘magnificent’ south airport.

They were personally shown many of the island’s top attractions, including the new Katandra Treetops free flight jungle aviary at Loro Parque and were also entertained to lunch at the Casa de los Vinos wine museum.

Delegates also went on a tour of the Institute of Renewable Energies at Granadilla under the huge wind turbines, as well as enjoying whale-watching trips, golf at Costa Adeje and hiking in the Mount Teide National Park. They were also treated to two theme suppers, one of them on a Carnival theme to show the colour and excitement of the annual event in Santa Cruz.

Tourism minister Rita Martín and tourist Board bosses from each of the Canary Islands are in England this week to meet with leading UK tour operators, including Tui and Thomas Cook.

The main aims of the meetings are to discuss the demands from tour operators pressurising hotels to lower their prices and the “what ifs” of a repercussion of a charter airline collapse .